Learning about wholesale and working with boutiques was a whole new avenue for me once I began interning with Brynn. But my favorite part so far has been when we visited boutiques and we met with the buyers. I love seeing the relationship between buyer and vendor. In school, we always talked about buyers and …
As a business, I believe that it’s always important to give back in some form or fashion. When looking for an internship this past spring, one of the qualities that stood out most to me was that Brynn donates a handful of her bags to charity every year. It can be hard to find time …
The inspiration process is the key concept when coming up with new color schemes and design. This helps you see what will work and why. From learning the process of an inspiration, I was able to learn the two different sides; inspiration for color choices, and inspiration for a specific collection. This summer, I worked with …
From the eye of a young apparel designer, my first step of design would be to sketch, sketch, sketch with no worries! I learned, however, this is not always the case. Taking into account the customers needs, the stages of the design process may vary. There are many steps to take before the sketching can …
Before becoming the lifestyle marketing intern at Brynn Capella, I thought I had already known all the ins and outs of Instagram. I have used the popular app for the past seven or eight years, so I figured I had plenty of experience. Of course, I have always owned a personal account so my followers typically …
Something I always wondered as a consumer, was how small companies know how much of each product to make. Since it obviously costs money to buy raw materials, each company needs to be strategic in how much they purchase. Every company tries to predict their customer in different ways, and there is no specific way …
I don’t know about you but shopping while drinking a glass of wine sounds like a perfect girls day to me. This past Thursday, we were the featured designer at Stumble and Relish’s Sip & Shop Trunk show event. Now before we could start sipping wine, we had lot of planning to do days before …
The fashion industry is something that you can only truly understand if you educate yourself about it. I can’t count the number of times I’ve gone shopping with a friend and they’ve said “there is no way that’s actually a $100 t-shirt.” But they only say that because they just don’t understand it. They don’t …
As one of the new design interns with Brynn Capella Handbags this summer, I have already learned so much about this crazy industry. Being a student in the Textile and Apparel Management program, I have read, studied, and been lectured about all the different steps that go into the process of creating a product but …
The “One of A Kind Show” was truly one of a kind. Not only was it spectacular but a big success. I was glad to have been there for the full 3 days. The show was a wonderful customer interaction experience for me. Again, art shows and shopping events like this, you get to interact …
It can be hard to stand out as a handbag designer. Not only is everyone making handbags nowadays, but the majority of handbags in the retail market look the same. Every now and then handbag designers come up with distinct elements to add to their designs creating a signature for their brand. The idea is …
We all know, and sometimes ignore, those obvious signs of handbag wear. Girls, you know who you are! Does your bag: have a broken or ripped handle? Does your bag: have stains you can’t remember what they are or where they came from? Do you: have to jimmy the zipper ever-so-slightly like morse code just to get …
Something I’ve found over my years is that unique gifts are the best gifts. I mean, of course everyone loves the basics like UGG’s and iPhones, but I’ve found that some of my favorite gifts over the past years have been those that I’ve received from random shops and boutiques from my mom (who happens …
Although it’s difficult going through the interview process and trying to figure out millennials, offering internships can really be worth it when you find those hidden gems! Over the last 7 years, I’ve had my fair share of headaches (believe me!) but I’ve definitely had some heartaches too, when I have to see them go. I …
An Inside Look: Since I began my Internship with Brynn, so many people have asked me how it is and what I do. There is not one way to really answer these questions because there is so much more to it than people could ever imagine! The most important part of it all is making …
Many people are lucky to have pets, but not everyone is lucky enough to be able to bring their pets to work with them! Here at the Brynn Capella office we have two lovely cats that keep us company and many of the boutiques that sell our bags have shop pets too! Over the years, …
Let’s rewind a few months back to April on a typical day at my university. Sitting in the seat of one of my communications classes, I was learning about what to expect from most internships and how I would be able to apply what I have learned so far. Of course, I was always told that … Continue reading
Dare I say it, only a few weekends left of summer! At least in Chicago that means something. When I lived in Southern California, you didn’t count down the days until winter. Winter, what was that other than slightly colder days. But since I moved to Chicago and let’s be honest gotten older, my swimsuit … Continue reading
Long hot days listening to music definitely call for comfort. But as we all know, that can mean different things to different age groups. Although I check the 40-50 box, I still like to get my festival fun outfits ready! Unlike many of the 20-30 year olds, I don’t like to dress like the generation … Continue reading
Whenever I tell people that I’m a merchandising intern that they always ask me what it is that I do at my internship, and quite honestly if they had asked this question three years ago, I don’t know if I would’ve been able to answer it. When people hear merchandising they usually think of visual … Continue reading
Rompers and wristlets make a great summertime combo! One of the things I love about Chicago is summertime! Starting from Memorial Day Weekend through mid-October (my favorite month), there are events happening every weekend in the city. But in Chicago we have a saying “If you don’t like the weather, wait five minutes!” So you … Continue reading
It is a common assumption that if you intern at a prominent or large corporate company, you might benefit more because of their knowledge and networking opportunities. However, I have learned through the past few months, that this is not always the case. I never expected to learn so much over such a short period … Continue reading
Being in the fast paced environment of fashion, you’re going to come across mistakes. If you’re lucky, they’ll be small easy fix mistakes, but if you’re not so lucky, they can be hard ones to fix. I’ve learned that no matter what the mistake is, it can lead to putting a delay in production if … Continue reading
