I always tell my interns that inspiration can come from anywhere. The trick is to not copy anything, but make it your own. When we are stylizing the photo shoot, we try to acknowledge trends but not live by them. We try to be editorial but not snooty or too high fashion because that’s not our audience or us.
So we love pinterest! It’s such a great place to find inspiration, great looks, post our favorite items/designers and more. Sometimes you don’t even realize you are doing it. I was surfing my pinterest page today and saw these on my “My Style” board and then noticed how similar they were to one of our upcoming Spring “London Calling” lifestyle shots from last October. We tried to add a London-feel with the hat and the vintage mannequin in the background, so we hope it comes across. Although we’d love to travel to London to do the shoot, we try to take our surroundings, shown here Logan Square, and transform them. So fun!